Are contact-channel confirmed Weddme profiles more active?
Last reviewed:
Direct answer
Within the 5,237-profile first-30-day Weddme behavioural cohort, profiles with early email or phone confirmation were more active by one clear measure: 28.56% recorded authenticated activity on three or more return days, compared with 9.63% without early confirmation. This should be described as contact-channel confirmation, not identity verification. The association is meaningful, but it does not prove that confirmation caused later activity; more motivated users may complete confirmation and return more often.
28.56%early-confirmed profiles with 3+ return days
9.63%not-early-confirmed profiles with 3+ return days
Sources used
Trust & Verification in Online Matrimony
Weddme Research
Anonymized aggregate study of contact-channel confirmation, profile readiness, privacy settings and first-month platform participation across eligible active Weddme profiles.View sourceDigital Identity Guidelines: SP 800-63-4
US National Institute of Standards and Technology
Technical guidance separating identity proofing, authentication, authenticators, federation and related assurance concepts.View source