Family & Society

How common are sister-managed and brother-managed profiles?

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Answer

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Sister- and brother-managed profiles demonstrate that siblings play a significant role in digital rishta search. Brothers managed 255 family-managed profiles and sisters managed 183, together accounting for 44.2% of the family-managed group. Their prominence broadens the picture beyond parent-led accounts. These figures identify recorded roles only. They do not show why a sibling was selected, whether the sibling carried out every account action, or who ultimately evaluated and accepted a proposal.

Evidence

Sources used

Weddme Research · 2026

Family Participation in Pakistan's Digital Matrimony

Weddme Research

Analyzes family-managed and self-managed Weddme profiles in a frozen production snapshot.View source
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